Deal Origination 2.0: Digital deal sourcing in Africa

Deal origination is a labour-intensive process, especially when conducted through traditional methods, such as accessing business owners in the immediate network, screening through inbound leads, speaking to investment intermediaries and proprietary deal sourcing.

Empirical studies by FF Venture Capital show that a middle market PE firm spends over 6000 man-hours per year (3 personnel) to complete only 1 out of the 80 leads it reviews.

This is clearly not sustainable, and as with most industries today, the African PE industry is facing an environment that is being transformed by digital innovation.

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